A look at how strategic collaborations, seasonal promotions, and experience-driven storytelling helped The Harrison Group’s restaurants grow impressions by 64% and reinforce their place as must-visit destinations in Ocean City.

In 2025, The Harrison Group’s hotel social media strategy focused on authentic guest experiences, hyperlocal storytelling, and trend-driven TikTok content—resulting in record engagement, video views, and audience growth.

How a strategic aesthetic refresh helped Marlin Moon better reflect its coastal brand—driving a 146% increase in impressions and a 303% boost in engagement.

How a single viral influencer campaign sparked sustained social media growth for Holiday Inn & Suites long after the initial buzz.

By centering guests, experiences, and the coastal lifestyle, The Harrison Group turned social media into a powerful growth and memory-making tool for its hotel brands in 2024.

A look at how experience-driven promotions and community connection fueled triple-digit growth across The Harrison Group’s restaurant social media accounts in 2024.